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Among the scents in Tom Ford’s Private Blend Collection, there’s one that makes an immediate impression; Beau De Jour. Touted as classic, maverick, and sharp, it is designed – like all the scents in this line – for an exquisitely groomed, self-assured gentleman.
To appreciate how this classic barbershop scent with a 70s vibe makes a mark in modern perfumery, continue reading my Tom Ford Beau De Jour review.
The Story Behind Beau De Jour Tom Ford
Tom Ford’s design house launched this beloved masculine fragrance in 2019, with Antoine Maisondieu as the man behind its formulation.
In February 2020, the cologne was relaunched, this time in Tom Ford Signature Collection. The move was prompted by the desire to make this fragrance more affordable.
The great thing about this classic scent is that it doesn’t smell old, stale, or dated. While it contains soapy accents present in standard classic aftershaves, they are low-key and well-toned-down. Thus, they don’t intrude on the overall aroma.
Tom Ford Beau De Jour
Our Verdict of Tom Ford Beau De Jour
Presentation
Beau De Jour is presented in an aesthetically pleasing bottle with a minimalistic design.
The stylish flacon with the ribbed immediately caught my attention. It’s a sleek cylinder bottle with a silver cap, and a clean silver label, while the juice within is pale yellow.
Tom Ford Private Blend Beau de Jour is available as a 50, 100, and 250 ml (1.7, 3.38, and 8.45 ounces) Eau de Parfum.
Pro Tip: Whenever possible, visit a brick-and-mortar store when purchasing perfume since you get the opportunity to actually try out the scent before committing to buy it. It is also easier to ascertain authenticity with a physical product.
Scent
Beau De Jour is no typical fougere. Rather, it’s the type of fragrance you fall in love with at the first whiff. No surprises here, as it smells super classy, distinguished, and manly.
This cologne’s fragrance pyramid is deceptively simple. The clean, crisp, aromatic elixir contains fresh lavender top notes and herby mid-notes laid over an earthy base. Don’t let this simple scent profile fool you, though, as the fragrance is so well blended it appears to have a multifaceted profile.
Beau De Jour opens with a refreshing blast as the cool yet commanding lavender cocktail mingles with a minty core. Soon, elegant basil enters the mix, alongside green, earthy oakmoss, and floral geranium.
Not long after, these notes give way to smooth patchouli and amber accords. These lurk in the background and form Beau De Jour base notes. The fragrance progression culminates in a sweet, deep, comforting end characterized by an enticing, earthy, and ultra-masculine trail.
You will enjoy the smell of Beau De Jour as it develops to its full glory. As mentioned, the notes are artfully blended, but you can still pick out the individual notes, notably the leathery oakmoss, which is pretty dominant.
Pro Tip: Is lavender your go-to scent whenever you want to feel calm and relaxed? If your answer is in the affirmative, check out this article to discover which aromas go well with lavender.
Performance
Beau De Jour sports an astronomical sillage for a fresh fragrance.
This fragrance is not only exceptionally light but also impressively long-lasting. In my personal experience, it lingered on my skin for a solid 8 hours.
Some users have even reported a longevity of 10 hours or more. Of course, individual results may vary based on your skin type and body chemistry. Regardless, you can expect this fragrance to accompany you throughout the day.
The cologne projects between 5 and 6 feet (1.52 and 1.82 m) in the first 3 hours, while the sillage is noticeable from a distance of 3-4 feet (0.91 and 1.23 m)
For optimal performance, spritz your body 3-5 times with Beau De Jour Tom Ford, and note to concentrate on your pulse points. Oh, and be prepared for unending compliments.
Versatility
Tom Ford Beau De Jour is a light, charismatic cologne that you can rely on to glam up your attire. As such, you won’t go wrong if you choose to wear Beau De Jour whenever you don a tuxedo.
As for exactly when to wear this beautiful lavender perfume, it generally works well all year round. However, the Eau de Parfum is exceptionally good for light spring days and over summer.
Overall
Beau De Jour by Tom Ford is an amazing cologne. Wonderfully clean, calming, and soothing. It’s incredibly elegant yet has a striking sensual allure.
This lavender bomb promises enduring longevity, and you’ll enjoy the warmth of a musky, sensual patchouli-amber embrace. Irresistibly masculine, it will boost your confidence levels to the roof.
Should you buy Beau De Jour Eau de Parfum? Most definitely!
This is an incredible, easy-to-wear springtime fragrance whose allure is hard to resist. The formulation is top-notch. Besides, its performance is above average, while sillage and projection are noteworthy. It works for the office, business meetings, dates, and everything in between.
Beau De Jour Eau doesn’t come cheap, but that’s probably because it’s undeniably good – a true masterpiece! Not forgetting the fact that it’s a signature fragrance from Tom Ford’s Private Blend Collection – a distinctive array of unique, artisanal blend fragrances, most of which are cult classics like Tobacco Vanille and Tuscan Leather.
Additionally, Tom Ford is a luxury fashion house; their high-quality fragrances reflect this in their price tag. Not to worry, though; the exclusive scents are worth every cent.
Top Notes: Lavender, Lavender extract
Middle Notes: Oakmoss, Mint, Basil, Rosemary, Geranium
Base Notes: Patchouli, Amber
Pros
- A classic, timeless fougere
- Contains perfectly blended notes
- Smells absolutely gorgeous
Cons
- Rather pricey